What is Smart Self-Publishing Biz all about?
Hey, what’s up? I’m Tanja, an expat and fiction addict living in London UK.
When I’m not reading horror, fantasy, sci-fi (or secretly writing my own stories) I do direct response copywriting for entrepreneurs and small business owners, or coding the web for startups.
After years lurking in the self-publishing space, watching it grow and become “The Thing”, I realized that most fiction authors never quite know what to do once their book is out.
And that’s a big deal. Because if you don’t know how to bring your book in front of readers and get their attention, your chances of getting noticed are slim to none. You start to wonder if your only option remains pestering all your pals on Facebook and Twitter… and waiting for those Amazon sale ranks to magically rise.
“I self published my book… but it’s not really going anywhere.”
A good editor and a great cover is just not enough anymore, it seems.
I researched what the established self-published fiction authors are doing to successfully sell their books on a continuous basis, and compared that with the best practices in marketing today. Things that I already do for my copywriting clients.
You know what? There are not that many rules when it comes to effective marketing and selling. These same rules apply if you are selling a product, service, or even a fiction book!
And you know what’s the best part? You do not have to resort to any shady or sleazy selling tactics that can alienate everyone around you. Because these simple rules are all based on one basic principle…
“It is way easier to sell your books to friends than it is to strangers.”
Here’s what most top self-published authors would tell you today:
“I wish I knew this thing sooner… I wish I focused my efforts on building my mailing list from the very beginning!”
That’s right. The secret of a successful author platform is your mailing list. This is the place where your readers get to know you, like you, and trust you.
If you’ve ever asked yourself:
- How do you start building your email list?
- Where do you get subscribers from?
- How to write emails without scaring people away being too salesy?
- How often should you send your emails?
- How do you write emails that get opened and read?
- How do you actually sell your books to your email subscribers?
- How do you ask them to write you reviews?
- How do you set up your autoresponders?
- Is Mailchimp good for you or should you go with Aweber or something else…
Then you are in the right place.
Bookmark this website. Or, better still, join my email list below and you’ll never miss my exclusive content. Only quality stuff about list building and email marketing advice for fiction authors. No spam. (Edible or otherwise.)
As a bonus for joining my list, I’m going to send you this free micro book “17 Fresh Reader Magnet Ideas For Fiction Authors” you can easily adapt to any genre and use immediately.
Now, go grab your free copy and I’ll talk to you later.
“Me about to devour a mountain of yummy pancakes.”